Whitney C. Gibson

Partner
Photo of Whitney C. Gibson
Offices Cincinnati
Phone 513.723.4823
Fax 513.852.7825
Email
vCard

Practice Areas

Industries

Education

Bar & Court Admissions

Whitney is a partner and leader of the firm’s nationally recognized online seller enforcement group. He and the firm’s team have developed cutting-edge, yet cost-effective, solutions to help brands control their sales in the digital age. Whitney also is chair of the firm’s technology and intellectual property group.

In leading Vorys’ online seller enforcement group, Whitney has developed custom programs for companies confronting unauthorized sales, grey market sales, counterfeit sales, Minimum Advertised Price (MAP) violators and other illegal sales on the internet. The team combines legal, technological and investigative tools and services.

Whitney was instrumental in the creation of the firm’s three-step program designed to help brands control online sales, eliminate channel conflict and protect brand value. He has led more than 200 brands – including some of the world’s largest – through the development of end-to-end strategies. He has helped craft new and innovative foundational steps necessary to make to make enforcement efforts effective. And, he has built an in-house enforcement team charged with identifying and removing online sellers through a multitude of legal tactics. This program recently received an international InnovAction Award for its innovation in providing a comprehensive approach to help brands preserve their online brand value.

Whitney also frequently litigates complex internet cases. These types of cases include unauthorized online sales, online reputation attacks, competitor false review schemes, misleading online marketing, public disclosure of private facts and online trademark abuse.  Because of his success, several credible and well known online reputation management, public relations and cyber investigation companies around the world now frequently recommend Vorys for difficult internet cases.

Media regularly call upon Whitney regarding his experience handling internet-related topics. Whitney has been quoted in Forbes, The Washington PostCorporate Counsel and the Cincinnati Enquirer. He regularly authors articles for trade and popular media, including PR NewsTexas LawyerPR DailyLaw360, Social Media Explorer, HOTELS Magazine and Columbus C.E.O. Magazine. Whitney is also the co-editor of the Online Seller Enforcement blog.

Whitney has educated audiences on topics related to controlling online sales as a keynote and feature speaker across the country. He regularly presents at some of the most highly attended conventions and trade shows in the industry.

Whitney is recognized as one of the “Best Lawyers in America” and has also been named as a “Super Lawyer.”

Honors & Awards

News

Events

Insights